Our Story

Redefining How We Celebrate Wellness, Flavor, and Connection

Welcome to Nolo! We’re Karen and Mark, a husband-and-wife team on a mission to elevate the zero-proof experience. Nolo started from a simple belief that health and enjoyment belong together—because we know life is meant to be celebrated, and wellness is worth raising a glass to.

Our Mission and Values

Nolo isn’t just about offering non-alcoholic options—it’s about reimagining what it means to enjoy a drink. We’re committed to creating an inclusive, wellness-focused experience that’s rich in flavor, quality, and mindfulness.

Curated with Care

Our collections are carefully curated from national and international brands that share our dedication to exceptional taste and ethical sourcing. From zero-proof wines and spirits to crafted cocktails, adaptogens, and mixers, each selection brings a new dimension to zero-proof living—where flavor and wellness meet.

The Brands of Nolo

Nolo brings our mission to life in two ways. Nolomiami: Our eCommerce platform offers a seamless way to explore and order our collections, bringing premium zero-proof options right to your door. Nolo, The Art of Liquid Gastronomy: Our flagship lounge and bottle shop is where zero-proof meets culinary artistry. Enjoy chef-paired tapas in an elegant space.

Our Vision

We envision a world where mindful drinking is embraced as a sophisticated, flavorful choice. As we grow, our goal is to set the standard in the zero-proof space, inspiring others to discover the art of enjoying life without compromise.